Location Based Advertising Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Size, Share & Trends, Drivers, Restraints, Opportunities, Manufacturer, Applications, And Segments
- AMR-1067475
- January 2022
- Information Communications Technology
- 154 Pages
This report is a comprehensive study that examines the Location Based Advertising industry in depth. With reference to key regions and major nations, the study specifies the product type of Location Based Advertising as well as its use in various industrial verticals. Furthermore, the report identified and analysed all of the top companies functioning in the global Location Based Advertising market arena, comparing and contrasting them based on market revenue, yearly sales volume, historical growth rate, and company strategies. The worldwide Location Based Advertising market research offers a business strategy for current market participants to strengthen their market positions based on all of these findings. Furthermore, the paper recommends a market entry strategy for newcomers to the sector.
The top vendors and distributors operating in all of the major regions have also been highlighted in the Location Based Advertising market report. This data and research should aid market players in strengthening their market distribution networks and expanding their geographic reach.
Location Based Advertising Market Strategic Analysis
The market was studied using several marketing methodologies such as Porter's Five Forces Analysis, player positioning analysis, SWOT analysis, market share analysis, and value chain analysis in the Location Based Advertising market study. The market dynamics and factors such as the threat of a Location Based Advertising substitute, the threat of new entrants into the Location Based Advertising market, buyer bargaining power, supplier bargaining power to Location Based Advertising providing companies, and internal rivalry among Location Based Advertising providers are analysed in Porter's Five Forces analysis to provide the report's readers with a detailed view of the current market dynamics.
This analysis assists report users in evaluating the Location Based Advertising market based on various parameters such as economies of scale, switching costs, brand loyalty, existing distribution channels, capital investments, manufacturing rights & patents, government regulations, advertising impact, and consumer preference impact. This simplified data is expected to aid the industry's key decision-makers in their decision-making process. Furthermore, this study answers the crucial question of whether or not new entrants should enter the Location Based Advertising industry.
Location Based Advertising Market Key Trends Analysis
The important factors influencing the growth of the Location Based Advertising market have been examined in this report. The driving factors that are boosting demand for Location Based Advertisings and the restraining factors that are slowing growth of the Location Based Advertising industry are addressed in depth, as well as their implications for the worldwide Location Based Advertising market. In addition, the published analysis identifies and discusses in detail the trends that are driving the market and impacting its growth. In addition, other qualitative variables such as risks connected with operations and key problems faced by market players are covered in the report.
Location Based Advertising Market Key Segment Analysis
By segmenting the market by product type, application, and geography, the study provides a clear picture of the Location Based Advertising industry. On the basis of current and future trends, all segments of the Location Based Advertising industry have been examined. The market and its divisions are forecasted for the years 2021 through 2028. The study identifies the categories that are contributing the most to total market revenue growth, as well as the factors that are supporting their growth.
The research will provide a detailed qualitative and quantitative product type segment analysis for the years 2021 to 2028.
The report study analyses and includes a variety of prospective prospects and aspects affecting various applications.
Location Based Advertising Market Regional Trends and Market Player’s Analysis
North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa are the regions in which the market is divided. In 2020, the worldwide Location Based Advertising market was dominated by North America. The Asia Pacific region is expected to have the highest CAGR for the Location Based Advertising market throughout the projected period.
The market revenue, market shares, business strategies, recent developments, and growth rates of major players with substantial market shares in the global Location Based Advertising market are all examined. These firms' recent developments, such as new solution/product launches, research projects, acquisitions, geographic expansions, and technological advancements, are taken into account when determining their position in the Location Based Advertising market. All important stakeholders in the Location Based Advertising value chain and technological ecosystem are expected to benefit from the insights offered in the Location Based Advertising market research study.
In order to provide a broader understanding of the top competitors in the Location Based Advertising market, the research includes a company market share analysis. Foursquare, Gimbal, Google Inc., GroundTruth, IBM Corporation, LEAP, LocationGuru Solutions Pvt. Ltd, Near Pte Ltd., Targetoo, Telenity are among the major participants in the global Location Based Advertising industry.
Scope of the report
| Report Parameters | Details of Parameter |
|---|---|
| Market Size | xx Million |
| Based Year | 2021 |
| Forecast Period Covered | 2021-2028 |
| Units for value | Revenue in USD million and CAGR from 2021 to 2028 |
| Covered Segments | Component, Types, Applications, End-Users, and more. |
| Region Covered | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
| Companies Covered | Foursquare, Gimbal, Google Inc., GroundTruth, IBM Corporation, LEAP, LocationGuru Solutions Pvt. Ltd, Near Pte Ltd., Targetoo, Telenity |
Major Highlights of the Location Based Advertising Market report study:
- An in-depth examination of the global Location Based Advertising industry will be published soon.
- The study examines the global Location Based Advertising market and offers major actionable information to its players.
- The research has taken into account all key events in the recent past, providing users with up-to-date industry information.
- The report study is expected to aid the industry's key decision-makers in their decision-making process.
- Data on market intelligence, changing market dynamics, existing and predicted market trends, and so on are included in the report.
- The research includes a detailed examination of the macroeconomic and microeconomic aspects that influence the global Location Based Advertising industry.
- The Market Ecosystem and Adoption in Different Markets
- The global Location Based Advertising market is being shaped by several major trends.
- The size of the Location Based Advertising market in terms of revenue has been measured in the past and will be measured in the future in USD million.
- Consumer preference patterns and recent industrial developments
- The worldwide Location Based Advertising market's competitive landscape and player positioning analysis
- Major players' key goods and solutions, as well as their business strategies
- Recommendations for new market entrants as well as existing market participants.
- The study of niche and potential segments (product type, application, and regions/countries) predicts that promising growth will be noticed.
- Operating players in the market encounter a number of significant hurdles.
- An examination of the major risks involved in market operations
The report segment of the global Location Based Advertising market as follows:
Global Location Based Advertising Market: By Product Type
- Push
- Pull
Global Location Based Advertising Market: By Application
- Retail Outlets
- Public Spaces
- Airports
- Others
Global Location Based Advertising Market: By Region
- North America
- U.S.
- Canada
- Rest of North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Southeast Asia
- Rest of Asia Pacific
- Latin America
- Brazil
- Argentina
- Rest of Latin America
- Middle East and Africa
- GCC Countries
- South Africa
- Rest of Middle East & Africa
The report study is drafted to provide actionable insights to the following mentioned audience:
- Institutes of research and consulting firms
- Companies are attempting to get into the Location Based Advertising market.
- Universities and students
- Other companies in the Location Based Advertising market include solution providers, product producers, service providers, and others.
- Private companies and government agencies that are linked
- Individuals interested in learning more about the Location Based Advertising market
Manufacturers and Segments
- Foursquare
- Gimbal
- Google Inc.
- GroundTruth
- IBM Corporation
- LEAP
- LocationGuru Solutions Pvt. Ltd
- Near Pte Ltd.
- Targetoo
- Telenity
- Push
- Pull
- Retail Outlets
- Public Spaces
- Airports
- Others
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1. Preface
1.1. Report Scope and Description
1.2. Research Methodology
1.2.1. Phase I-Secondary Research
1.2.2. Phase II-Primary Research
1.2.3. Phase II-Expert Panel Review
1.2.4. Assumptions
1.2.5. Approach Adopted
2. Executive Summarysegment Form
2.1. Global Location Based Advertising Market Snapshot
2.1.1. Global Location Based Advertising Market By Push,2019
2.1.1.1.
2.1.1.2.Push
2.1.2. Global Location Based Advertising Market By Retail Outlets,2019
2.1.2.1.
2.1.2.2.Retail Outlets
2.1.2.3.Public Spaces
2.1.2.4.Airports
2.1.3. Global Location Based Advertising Market By End-use,2019
2.1.4. Global Location Based Advertising Market By Geography,2019
3. Global Location Based Advertising Market Dynamics
3.1. Market Overview
3.2. Market Inclination Insights Analysis
3.3. Drivers
3.4. Challenges
3.5. Future Prospects
3.6. Impact Analysis of Drivers and Challenges During the Forecast Period, (2020-2028)
4. Global Location Based Advertising Market Size (US$), By Push, 2018 – 2028
4.1. Overview
4.1.1. Market Share Analysis By Push, 2019 vs.2028
4.1.2. Attractive Investment Proposition By Push, 2020
4.2. Global Location Based Advertising Market Size (US$), By Push, 2018 – 2028
5. Global Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
5.1. Overview
5.1.1. Market Share Analysis By Retail Outlets, 2019 vs.2028
5.1.2. Attractive Investment Proposition By Retail Outlets, 2020
5.2. Global Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
6. Global Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
6.1. Overview
6.1.1. Market Share Analysis By End-use, 2019 vs.2028
6.1.2. Attractive Investment Proposition By End-use, 2020
6.2. Global Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7. Global Location Based Advertising Market Size (US$), By Geography, 2018 – 2028
7.1. Overview
7.1.1. Market Share Analysis by Geography, 2019 vs. 2028
7.1.2. Attractive Investment Proposition by Geography, 2020
7.2. North America Location Based Advertising Market Analysis, 2018 – 2028
7.2.1. North America Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.2.1.1. U.S.
7.2.1.2. Canada
7.2.2. North America Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.2.3. North America Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.2.4. North America Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.3. Europe Location Based Advertising Market Analysis, 2018 – 2028
7.3.1. Europe Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.3.1.1. U.K.
7.3.1.2. Germany
7.3.1.3. France
7.3.1.4. Rest of Europe
7.3.2. Europe Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.3.3. Europe Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.3.4. Europe Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.4. Asia Pacific Location Based Advertising Market Analysis , 2018 – 2028
7.4.1. Asia Pacific Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.4.1.1. China
7.4.1.2. Japan
7.4.1.3. India
7.4.1.4. Rest of Asia Pacific
7.4.2. Asia Pacific Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.4.3. Asia Pacific Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.4.4. Asia Pacific Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.5. Latin America Location Based Advertising Market Analysis, 2018 – 2028
7.5.1. Latin America Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.5.1.1. Brazil
7.5.1.2. Mexico
7.5.1.3. Rest of Latin America
7.5.2. Latin America Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.5.3. Latin America Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.5.4. Latin America Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.6. Middle East & Africa (MEA) Location Based Advertising Market Analysis, 2018 – 2028
7.6.1. MEA Location Based Advertising Market Size (US$), By Region, 2018 – 2028
7.6.1.1. GCC Countries
7.6.1.2. South Africa
7.6.1.3. Rest of MEA
7.6.2. MEA Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.6.3. MEA Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.6.4. MEA Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
8. Company Profiles
8.1. Competitive Analysis
8.2. Market Positioning of Key Vendors
8.3. Key Strategies adopted by the Leading Players
8.4. Key Location Based Advertising Providers
8.4.1 Foursquare
8.4.1.1 Business Description
8.4.1.2 Foursquare Geographic Operations
8.4.1.3 Foursquare Financial Information
8.4.1.4 Foursquare Product Positions/Portfolio
8.4.1.5 Foursquare Key Developments
8.4.2 Gimbal
8.4.2.1 Business Description
8.4.2.2 Gimbal Geographic Operations
8.4.2.3 Gimbal Financial Information
8.4.2.4 Gimbal Product Positions/Portfolio
8.4.2.5 Gimbal Key Developments
8.4.3 Google Inc.
8.4.3.1 Business Description
8.4.3.2 Google Inc. Geographic Operations
8.4.3.3 Google Inc. Financial Information
8.4.3.4 Google Inc. Product Positions/Portfolio
8.4.3.5 Google Inc. Key Developments
8.4.4 GroundTruth
8.4.4.1 Business Description
8.4.4.2 GroundTruth Geographic Operations
8.4.4.3 GroundTruth Financial Information
8.4.4.4 GroundTruth Product Positions/Portfolio
8.4.4.5 GroundTruth Key Developments
8.4.5 IBM Corporation
8.4.5.1 Business Description
8.4.5.2 IBM Corporation Geographic Operations
8.4.5.3 IBM Corporation Financial Information
8.4.5.4 IBM Corporation Product Positions/Portfolio
8.4.5.5 IBM Corporation Key Developments
8.4.6 LEAP
8.4.6.1 Business Description
8.4.6.2 LEAP Geographic Operations
8.4.6.3 LEAP Financial Information
8.4.6.4 LEAP Product Positions/Portfolio
8.4.6.5 LEAP Key Developments
8.4.7 LocationGuru Solutions Pvt. Ltd
8.4.7.1 Business Description
8.4.7.2 LocationGuru Solutions Pvt. Ltd Geographic Operations
8.4.7.3 LocationGuru Solutions Pvt. Ltd Financial Information
8.4.7.4 LocationGuru Solutions Pvt. Ltd Product Positions/Portfolio
8.4.7.5 LocationGuru Solutions Pvt. Ltd Key Developments
8.4.8 Near Pte Ltd.
8.4.8.1 Business Description
8.4.8.2 Near Pte Ltd. Geographic Operations
8.4.8.3 Near Pte Ltd. Financial Information
8.4.8.4 Near Pte Ltd. Product Positions/Portfolio
8.4.8.5 Near Pte Ltd. Key Developments
8.4.9 Targetoo
8.4.9.1 Business Description
8.4.9.2 Targetoo Geographic Operations
8.4.9.3 Targetoo Financial Information
8.4.9.4 Targetoo Product Positions/Portfolio
8.4.9.5 Targetoo Key Developments
8.4.10 Telenity
8.4.10.1 Business Description
8.4.10.2 Telenity Geographic Operations
8.4.10.3 Telenity Financial Information
8.4.10.4 Telenity Product Positions/Portfolio
8.4.10.5 Telenity Key Developments
LIST OF TABLES
TABLE 1 Market Snapshot: Global Location Based Advertising Market
TABLE 2 Impact Indicators
TABLE 3 Impact Analysis of Drivers and Restraints
TABLE 4 North America Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 5 North America Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 6 North America Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 7 Europe Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 8 Europe Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 9 Europe Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 10 Asia Pacific Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 11 Asia Pacific Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 12 Asia Pacific Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 13 Latin America Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 14 Latin America Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 15 Latin America Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 16 MEA Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 17 MEA Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 18 MEA Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
LIST OF FIGURES
FIG. 1 Global Location Based Advertising: Market Segmentation
FIG. 2 Global Location Based Advertising Market: Research Methodology
FIG. 3 Top-Down and Bottom-up Approach
FIG. 4 Global Location Based Advertising Market, By Push, 2019 (US$ Mn)
FIG. 5 Global Location Based Advertising Market, By Retail Outlets, 2019 (US$ Mn)
FIG. 6 Global Location Based Advertising Market, By End-use, 2019 (US$ Mn)
FIG. 7 Global Location Based Advertising Market, By Geography, 2019 (US$ Mn)
FIG. 8 Global Location Based Advertising Market Revenue and Growth, 2018 – 2028, (US$ Mn) (Y-o-Y %)
FIG. 9 Attractive Investment Proposition
FIG. 10 Market Positioning of Key Location Based Advertising Providers, 2019
FIG. 11 Global Location Based Advertising Market Revenue Contribution, By Push, 2019 & 2028 (Value %)
FIG. 12 Global Location Based Advertising Market Revenue Contribution, By Retail Outlets, 2019 & 2028 (Value %)
FIG. 13 Global Location Based Advertising Market Revenue Contribution, By End-use, 2019 & 2028 (Value %)
FIG. 14 North America Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 15 Europe Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 16 Asia Pacific Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 17 Latin America Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 18 MEA Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
Key Takeaways:
1. Market value and estimate of the Location Based Advertising market for the period from 2020 to 2028
2. Compounded annual growth rate (CAGR%) for individual segments in various regional markets for a period from 2020 to 2028
3. Value chain analysis
4. Market share study combined with competitive landscape of major players
5. Profiles of major market players covering overall business operations, geographic occurrence, product portfolio, financial status and news coverage
1.1. Report Scope and Description
1.2. Research Methodology
1.2.1. Phase I-Secondary Research
1.2.2. Phase II-Primary Research
1.2.3. Phase II-Expert Panel Review
1.2.4. Assumptions
1.2.5. Approach Adopted
2. Executive Summarysegment Form
2.1. Global Location Based Advertising Market Snapshot
2.1.1. Global Location Based Advertising Market By Push,2019
2.1.1.1.
2.1.1.2.Push
2.1.2. Global Location Based Advertising Market By Retail Outlets,2019
2.1.2.1.
2.1.2.2.Retail Outlets
2.1.2.3.Public Spaces
2.1.2.4.Airports
2.1.3. Global Location Based Advertising Market By End-use,2019
2.1.4. Global Location Based Advertising Market By Geography,2019
3. Global Location Based Advertising Market Dynamics
3.1. Market Overview
3.2. Market Inclination Insights Analysis
3.3. Drivers
3.4. Challenges
3.5. Future Prospects
3.6. Impact Analysis of Drivers and Challenges During the Forecast Period, (2020-2028)
4. Global Location Based Advertising Market Size (US$), By Push, 2018 – 2028
4.1. Overview
4.1.1. Market Share Analysis By Push, 2019 vs.2028
4.1.2. Attractive Investment Proposition By Push, 2020
4.2. Global Location Based Advertising Market Size (US$), By Push, 2018 – 2028
5. Global Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
5.1. Overview
5.1.1. Market Share Analysis By Retail Outlets, 2019 vs.2028
5.1.2. Attractive Investment Proposition By Retail Outlets, 2020
5.2. Global Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
6. Global Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
6.1. Overview
6.1.1. Market Share Analysis By End-use, 2019 vs.2028
6.1.2. Attractive Investment Proposition By End-use, 2020
6.2. Global Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7. Global Location Based Advertising Market Size (US$), By Geography, 2018 – 2028
7.1. Overview
7.1.1. Market Share Analysis by Geography, 2019 vs. 2028
7.1.2. Attractive Investment Proposition by Geography, 2020
7.2. North America Location Based Advertising Market Analysis, 2018 – 2028
7.2.1. North America Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.2.1.1. U.S.
7.2.1.2. Canada
7.2.2. North America Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.2.3. North America Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.2.4. North America Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.3. Europe Location Based Advertising Market Analysis, 2018 – 2028
7.3.1. Europe Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.3.1.1. U.K.
7.3.1.2. Germany
7.3.1.3. France
7.3.1.4. Rest of Europe
7.3.2. Europe Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.3.3. Europe Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.3.4. Europe Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.4. Asia Pacific Location Based Advertising Market Analysis , 2018 – 2028
7.4.1. Asia Pacific Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.4.1.1. China
7.4.1.2. Japan
7.4.1.3. India
7.4.1.4. Rest of Asia Pacific
7.4.2. Asia Pacific Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.4.3. Asia Pacific Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.4.4. Asia Pacific Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.5. Latin America Location Based Advertising Market Analysis, 2018 – 2028
7.5.1. Latin America Location Based Advertising Market Size (US$), By Country, 2018 – 2028
7.5.1.1. Brazil
7.5.1.2. Mexico
7.5.1.3. Rest of Latin America
7.5.2. Latin America Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.5.3. Latin America Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.5.4. Latin America Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
7.6. Middle East & Africa (MEA) Location Based Advertising Market Analysis, 2018 – 2028
7.6.1. MEA Location Based Advertising Market Size (US$), By Region, 2018 – 2028
7.6.1.1. GCC Countries
7.6.1.2. South Africa
7.6.1.3. Rest of MEA
7.6.2. MEA Location Based Advertising Market Size (US$), By Push, 2018 – 2028
7.6.3. MEA Location Based Advertising Market Size (US$), By Retail Outlets, 2018 – 2028
7.6.4. MEA Location Based Advertising Market Size (US$), By End-use, 2018 – 2028
8. Company Profiles
8.1. Competitive Analysis
8.2. Market Positioning of Key Vendors
8.3. Key Strategies adopted by the Leading Players
8.4. Key Location Based Advertising Providers
8.4.1 Foursquare
8.4.1.1 Business Description
8.4.1.2 Foursquare Geographic Operations
8.4.1.3 Foursquare Financial Information
8.4.1.4 Foursquare Product Positions/Portfolio
8.4.1.5 Foursquare Key Developments
8.4.2 Gimbal
8.4.2.1 Business Description
8.4.2.2 Gimbal Geographic Operations
8.4.2.3 Gimbal Financial Information
8.4.2.4 Gimbal Product Positions/Portfolio
8.4.2.5 Gimbal Key Developments
8.4.3 Google Inc.
8.4.3.1 Business Description
8.4.3.2 Google Inc. Geographic Operations
8.4.3.3 Google Inc. Financial Information
8.4.3.4 Google Inc. Product Positions/Portfolio
8.4.3.5 Google Inc. Key Developments
8.4.4 GroundTruth
8.4.4.1 Business Description
8.4.4.2 GroundTruth Geographic Operations
8.4.4.3 GroundTruth Financial Information
8.4.4.4 GroundTruth Product Positions/Portfolio
8.4.4.5 GroundTruth Key Developments
8.4.5 IBM Corporation
8.4.5.1 Business Description
8.4.5.2 IBM Corporation Geographic Operations
8.4.5.3 IBM Corporation Financial Information
8.4.5.4 IBM Corporation Product Positions/Portfolio
8.4.5.5 IBM Corporation Key Developments
8.4.6 LEAP
8.4.6.1 Business Description
8.4.6.2 LEAP Geographic Operations
8.4.6.3 LEAP Financial Information
8.4.6.4 LEAP Product Positions/Portfolio
8.4.6.5 LEAP Key Developments
8.4.7 LocationGuru Solutions Pvt. Ltd
8.4.7.1 Business Description
8.4.7.2 LocationGuru Solutions Pvt. Ltd Geographic Operations
8.4.7.3 LocationGuru Solutions Pvt. Ltd Financial Information
8.4.7.4 LocationGuru Solutions Pvt. Ltd Product Positions/Portfolio
8.4.7.5 LocationGuru Solutions Pvt. Ltd Key Developments
8.4.8 Near Pte Ltd.
8.4.8.1 Business Description
8.4.8.2 Near Pte Ltd. Geographic Operations
8.4.8.3 Near Pte Ltd. Financial Information
8.4.8.4 Near Pte Ltd. Product Positions/Portfolio
8.4.8.5 Near Pte Ltd. Key Developments
8.4.9 Targetoo
8.4.9.1 Business Description
8.4.9.2 Targetoo Geographic Operations
8.4.9.3 Targetoo Financial Information
8.4.9.4 Targetoo Product Positions/Portfolio
8.4.9.5 Targetoo Key Developments
8.4.10 Telenity
8.4.10.1 Business Description
8.4.10.2 Telenity Geographic Operations
8.4.10.3 Telenity Financial Information
8.4.10.4 Telenity Product Positions/Portfolio
8.4.10.5 Telenity Key Developments
LIST OF TABLES
TABLE 1 Market Snapshot: Global Location Based Advertising Market
TABLE 2 Impact Indicators
TABLE 3 Impact Analysis of Drivers and Restraints
TABLE 4 North America Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 5 North America Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 6 North America Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 7 Europe Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 8 Europe Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 9 Europe Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 10 Asia Pacific Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 11 Asia Pacific Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 12 Asia Pacific Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 13 Latin America Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 14 Latin America Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 15 Latin America Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
TABLE 16 MEA Location Based Advertising Market Revenue, By Push, 2018 – 2028 (US$ Mn)
TABLE 17 MEA Location Based Advertising Market Revenue, By Retail Outlets, 2018 – 2028 (US$ Mn)
TABLE 18 MEA Location Based Advertising Market Revenue, By End-use, 2018 – 2028 (US$ Mn)
LIST OF FIGURES
FIG. 1 Global Location Based Advertising: Market Segmentation
FIG. 2 Global Location Based Advertising Market: Research Methodology
FIG. 3 Top-Down and Bottom-up Approach
FIG. 4 Global Location Based Advertising Market, By Push, 2019 (US$ Mn)
FIG. 5 Global Location Based Advertising Market, By Retail Outlets, 2019 (US$ Mn)
FIG. 6 Global Location Based Advertising Market, By End-use, 2019 (US$ Mn)
FIG. 7 Global Location Based Advertising Market, By Geography, 2019 (US$ Mn)
FIG. 8 Global Location Based Advertising Market Revenue and Growth, 2018 – 2028, (US$ Mn) (Y-o-Y %)
FIG. 9 Attractive Investment Proposition
FIG. 10 Market Positioning of Key Location Based Advertising Providers, 2019
FIG. 11 Global Location Based Advertising Market Revenue Contribution, By Push, 2019 & 2028 (Value %)
FIG. 12 Global Location Based Advertising Market Revenue Contribution, By Retail Outlets, 2019 & 2028 (Value %)
FIG. 13 Global Location Based Advertising Market Revenue Contribution, By End-use, 2019 & 2028 (Value %)
FIG. 14 North America Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 15 Europe Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 16 Asia Pacific Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 17 Latin America Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
FIG. 18 MEA Location Based Advertising Market Revenue, 2018 – 2028, (US$ Mn)
Key Takeaways:
1. Market value and estimate of the Location Based Advertising market for the period from 2020 to 2028
2. Compounded annual growth rate (CAGR%) for individual segments in various regional markets for a period from 2020 to 2028
3. Value chain analysis
4. Market share study combined with competitive landscape of major players
5. Profiles of major market players covering overall business operations, geographic occurrence, product portfolio, financial status and news coverage
List of Tables
TABLE Market Snapshot: Global Location Based Advertising MarketTABLE Impact Pointers
TABLE Impact Analysis of Drivers and Restraints
TABLE North America Location Based Advertising Market Value, By Segment1, 2018 – 2028
TABLE North America Location Based Advertising Market Value, By Segment2, 2018 – 2028
TABLE North America Location Based Advertising Market Value, By Country, 2018 – 2028
TABLE Europe Location Based Advertising Market Value, By Segment1, 2018 – 2028
TABLE Europe Location Based Advertising Market Value, By Segment2, 2018 – 2028
TABLE Europe Location Based Advertising Market Value, By Country, 2018 – 2028
TABLE Asia Pacific Location Based Advertising Market Value, By Segment1, 2018 – 2028
TABLE Asia Pacific Location Based Advertising Market Value, By Segment2, 2018 – 2028
TABLE Asia Pacific Location Based Advertising Market Value, By Country, 2018 – 2028
TABLE Latin America Location Based Advertising Market Value, By Segment1, 2018 – 2028
TABLE Latin America Location Based Advertising Market Value, By Segment2, 2018 – 2028
TABLE Latin America Location Based Advertising Market Value, By Country, 2018 – 2028
TABLE MEA Location Based Advertising Market Value, By Segment1, 2018 – 2028
TABLE MEA Location Based Advertising Market Value, By Segment2, 2018 – 2028
TABLE MEA Location Based Advertising Market Value, By Country, 2018 – 2028
TABLE Foursquare: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE Gimbal: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE Google Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE GroundTruth: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE IBM Corporation: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE LEAP: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE LocationGuru Solutions Pvt. Ltd: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE Near Pte Ltd.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE Targetoo: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
TABLE Telenity: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent News and Announcements)
List of Figures
FIG. Global Location Based Advertising Market: Research MethodologyFIG. Top-Down and Bottom Up Approach
FIG. Global Location Based Advertising Market, By Segment1, 2019 (US$ Mn)
FIG. Global Location Based Advertising Market, By Segment2, 2019 (US$ Mn)
FIG. Global Location Based Advertising Market, By Geography, 2019 (US$ Mn)
FIG. Global Location Based Advertising Market Value and Growth, 2018 – 2028, (US$ Mn) (Y-o-Y %)
FIG. Attractive Investment Proposition
FIG. Market Positioning of Key Location Based Advertising Providers, 2016
FIG. Global Location Based Advertising Market Value Share, By Segment1, 2019 & 2028 (% Value)
FIG. Global Push Market Value, 2018 – 2028, (US$ Mn)
FIG. Global Pull Market Value, 2018 – 2028, (US$ Mn)
FIG. Global Location Based Advertising Market Value Share, By Segment2, 2019 & 2028 (% Value)
FIG. Global Retail Outlets Market Value, 2018 – 2028, (US$ Mn)
FIG. Global Public Spaces Market Value, 2018 – 2028, (US$ Mn)
FIG. Global Airports Market Value, 2018 – 2028, (US$ Mn)
FIG. Global Others Market Value, 2018 – 2028, (US$ Mn)
FIG. U.S. Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Canada Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. UK Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Germany Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. France Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Rest of Europe Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. China Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Japan Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. India Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Rest of Asia Pacific Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Mexico Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Brazil Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Rest of Latin America Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. GCC Countries Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. South Africa Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)
FIG. Rest of MEA Location Based Advertising Market Value, 2018 – 2028, (US$ Mn)